Dailies & Hydration
Cleansers, moisturizers, mineral SPF, and an eye cream that wears under makeup. The Vellum daily kit — the products that earn cabinet space because you reach for them every morning and every night.
From the lab in Echo Park
The Actives shelf is where the work happens. The Dailies shelf is where the work holds. A retinaldehyde routine fails if your moisturizer leaves you reactive. A tranexamic protocol fails if your SPF disappears at lunchtime.
We built the Dailies around three constraints. The textures had to be wearable enough for combo, oily, dry, and reactive skin — all four — without four different SKUs per step. The vehicles had to be fragrance-free and sensitive-skin tolerated. And every format had to be refillable, because the longest-lasting bottle is the one you don’t throw away.
The result is a six-product kit that covers cleanse, treat, hydrate, and protect for every skin type our panel covers, with one or two switches per skin profile (Cushion Cream Light or Recovery Balm; Milk Jelly alone or double-cleanse with Marble).
Azelaic + rice ferment jelly cleanser. Gentle daily wash that leaves the skin barrier intact.
Sugarcane-derived emulsifying balm. Melts SPF and mascara in one pass — never stripping, never tacky.
Peptide-rich whipped moisturizer for combo and oily skin. Finishes like satin, never tacky.
Heavyweight overnight balm for dry, compromised, or post-active skin. The barrier reset, in a jar.
Mineral SPF 50 with niacinamide. Invisible finish on every skin tone — no white cast.
Caffeine + peptide eye cream. Visibly de-puffs the under-eye in 15 minutes, fades shadows in eight weeks.
The morning four-step
The Dailies are designed as a four-step morning routine. Slot the Actives into the “treat” position as your needs change — the cleanse, hydrate, and protect steps stay the same year-round.
Milk Jelly Cleanser
30 seconds, lukewarm water. Lifts the night without disturbing the barrier.
Niacinamide Daily
Two drops. Refines pore appearance, supports the barrier, layers under everything.
Cushion Cream Light
Fingertip across both cheeks. Satin finish in 60 seconds — perfect canvas for SPF.
Morning Veil SPF 50
Nickel-sized for face and neck. Soft luminous finish — no white cast on any skin tone.
“The rare indie brand whose product actually delivers on the packaging.”
“The Radiance Serum is the first product in my entire life that visibly evened my skin tone. I’m on bottle four. The pump is a small joy every morning.”
Jordan M.
“Sensitive, reactive, postpartum skin — Cushion Cream is the only moisturizer I’ve been able to use daily without a single flare in five months.”
Emily V.
“I have a cabinet of $200 cleansing balms and the Marble one out-performs every single one. The texture, the rinse-off, the no-residue. Cult product.”
Priya R.
Frequently asked
The Vellum Circle
Get the new-product previews, the unfiltered formulation notes from our lab, and the once-a-quarter sample box. No spam — we send four emails a month, maximum.